❖ Increasing consumer demand for healthy and natural products: With consumers becoming more health-conscious, there is a growing demand for FMCG products that are free from harmful chemicals and made with natural ingredients.
❖ Sustainability and environmentally-friendly packaging: Consumers are demanding that FMCG products are packaged in a way that reduces waste and is environmentally-friendly.
❖ Online sales and e-commerce: With the rise of online shopping, FMCG products that can be sold online are in high demand. Starting an FMCG manufacturing business can be a profitable venture, offering immense opportunities for growth and expansion in a constantly evolving market with the help of e-commerce
❖ Personalization and customization: FMCG products that can be tailored to individual consumer preferences, such as custom fragrances or personalised nutrition plans, are becoming increasingly popular.
❖ Private label products: Private label FMCG products which are sold under the store’s own brand name are becoming increasingly popular as consumers seek more affordable alternatives to established brands. So, the FMCG business presents a lucrative opportunity for entrepreneurs to enter and succeed in the market